Event Recap: Mid-Year Industry Update

Written By Ariele Jerome

A recap of a webinar held on June 20, 2023

On June 20th, Naturally Network was joined by guest experts for a mid-year update and discussion about the state of the Natural Product industry.

Our esteemed speakers discussed new regulations, retail, and fundraising updates while also reviewing how the year is progressing compared to general 2023 predictions and what the next six months could look like.

Speakers:

To kick-off the webinar, Jessica Maniscalco from SPINS shared Mid-Year trends. She shared important information about:

  • Sales Overview By Channel

  • Fastest Growing Product Types

  • Key Growth Categories

  • Price Impacts By Channel

  • Top Categories Impacted By Price

  • Value Oriented Shopper

  • Food As Medicine

Additional Key Takeaways:

Funding:

There is still a lot of capital out there, but VCs are much more conservative with deploying capital right now so family offices and angels are better fit for earlier-stage brands.

Retail:

When you are establishing a relationship with a retailer, everything is negotiable, never give something away for free.

Regulations:

FDA compliance can be nuanced. Partner with the right experts to ensure you are compliant with the latest regulations.

If you couldn’t join us live, check out the full webinar below:

Ariele Jerome
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