Naturally Rising 2026
Formerly called Pitch Slam, Naturally Rising is Naturally Network’s premier pitch competition for conscious CPG brands. Every year, brands from across the ecosystem apply for the chance to compete in their home chapter’s regional competition, with finalists from each chapter moving on to compete in the final national round. Each regional finalist from across 11 Naturally chapters will take the stage at this year’s Newtopia Now in Denver, CO, showcasing purpose-driven businesses built for retail success and grounded in the 5 Ps: Passion, Purpose, People, Planet, and Prosperity.
Learn more about the regional finalists below and attend your home chapter’s competition in-person!
Naturally Rising Events—
By Chapter
In order of Event Date
Click to learn more and register!
Meet the Regional Finalists 🎉
Click through to learn more about each finalist!
The Naturally Rising Experience
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Apply to Pitch
Naturally Rising applications open November 2025 and any Naturally member brands under $2M are invited to apply. There is one application for ALL regional Naturally Chapters.
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Regional Finalist Process
Each chapter will select a cohort of finalists to compete at their chapter’s Naturally Rising pitch competition. Finalists will be assigned a mentor to prepare for competition day. What makes this competition different? All applicants will get access to retail readiness resources!
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Regional Competition
Each Naturally chapter will host an in-person competition locally where each regional finalist will present their four minute pitch, followed by a four minute Q&A from the judges. A regional winner will be chosen to represent their Naturally chapter at the national competition at Newtopia Now in Denver.
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National Competition
The Naturally Rising national pitch competition will feature retail ready, purpose-driven brands on stage as part of Newtopia Now. Each regional winner will receive a complimentary booth as a part of their regional winner package from New Hope Network and exhibit as part of the Naturally Rising finalist pavilion on the show floor.