Naturally Network Joins 1% for the Planet
Naturally Network is now officially a 1% for the Planet Environmental Partner! 🌍
For the businesses in our network already committing 1% of their annual sales to environmental causes, this means you can now direct your funding directly to Naturally Network. We deploy those resources where they matter most: equipping conscious CPG companies with the tools, market access, and ecosystem support required to scale sustainably.
Why This Partnership Matters
1% for the Planet was started in 2002 by Yvon Chouinard (founder of Patagonia) and Craig Mathews (founder of Blue Ribbon Flies) to provide a clear, accountable framework for businesses to reject "business as usual." To date, their global network has certified hundreds of millions of dollars in donations to approved environmental partners.
By joining this network, Naturally Network bridges the gap between structured environmental stewardship and the day-to-day realities of running a modern CPG business. When you choose to allocate your 1% to us, your investment directly funds three of our approved national programs:
ConsciousCPG Summit: An educational forum delivering practical workshops, panels, and strategic discussions focused on helping consumer packaged goods leaders build genuinely responsible business models.
Naturally Rising: Our national pitch competition and founder support program for emerging brands. Built on our "5Ps" framework—Passion, Purpose, People, Planet, and Prosperity—it gives early-stage founders the blueprint to balance operational growth with environmental impact.
ConsciousCPG Awards: An initiative that actively recognizes and elevates the specific brands, leaders, and organizations advancing measurable sustainability and responsible business practices across the CPG ecosystem.
"The intent of 1% for the Planet is to help fund these diverse environmental organizations so that collectively they can be a more powerful source in solving the world’s problems." — Yvon Chouinard, Co-Founder of 1% for the Planet
How to Direct Your 1% to Naturally Network
If your business is already a 1% for the Planet member—or if you’ve been waiting for the right framework to commit to annual giving—putting your dollars to work within your own community is straightforward.
Log In: Access your 1% for the Planet member portal.
Find Us: Search for Naturally Network in the Environmental Partner directory.
Allocate: Direct your certified annual giving to fund our non-profit programming.
Thank you to those choosing to invest your certified giving back into this community—your dollars directly fuel the resources that help the next generation of conscious CPG founders scale.
